News

  • Chief Marketer - Engagement is Key to Modern Loyalty: Hal Brierley

    Customer engagement is the key to managing successful relationships.

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  • “Know Your Customer” with NEC and Brierley; Visit Booth #4121 to See Future-Forward Retail Solutions at NRF17

    Visit Booth #4121 to See Future-Forward Retail Solutions at NRF17

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  • New "One Stop" Service Ranging From Planning to Implementation and Operation for Digital Loyalty Marketing

    Service to facilitate speedy adoption of loyalty programs for E-Commerce

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  • NEC, Brierley+Partners Demonstrate Retail Loyalty IoT Solution

    Video Analytics Solution with Microsoft Azure IoT Suite Will Be Demonstrated at the IoT Solutions World Congress in Barcelona

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  • Brierley+Partners Among Top Contributors to Raise $4 Million at the Cattle Baron’s Ball for the American Cancer Society

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  • GameStop Celebrates 5th Anniversary of PowerUp Rewards Program

    Retailer offers members points for being first to own the hottest titles this season

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  • Hal Brierley Donates $10 Million to SMU for First Academic Institute for Educating Customer Engagement Leaders

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  • Brierley+Partners and CataBoom Announce Strategic Partnership to Bring Innovative Gamification to Loyalty Programs to Global Brands

    CataBoom's Gamification Technology Combined with Brierley+Partners' Loyalty and CRM Expertise Will Maximize Customer Engagement and Drive Profitability Globally.

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  • Hertz Gold Plus Rewards Program Sweeps 2016 FlyerTalk Awards

    GameStop is making it easier for guests to take advantage of the unique rewards and benefits its exclusive loyalty program...

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  • Brierley+Partners, NRI Group Company, Launches Office in Japan

    Enhancing Loyalty Solutions and CRM programs business in Asia

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  • Gamestop Revamps PowerUp Rewards™ Loyalty Program

    Members Can Save Rewards Points or Receive Certificates, New Dashboard Feature Makes It Easier for Members to Access Their Rewards.

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  • 7-Eleven: Q&A: Generating Brand Awareness by Celebrating Customer Loyalty

    Few other customer engagement initiatives can claim as much success, and this year the brand projects 7-Eleven Day to be even bigger.

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  • Brierley Expands Omnichannel Capabilities with Teradata’s Digital Marketing Center

    Strategic partnership enhances customer-centric experiences across all channels

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  • Brierley Wins Apex Innovation Award

    Seven Outstanding Companies Honored for Innovation and Marketing Excellence

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  • Expanding Global Presence & Reach: Nomura Research Institute to Acquire Brierley+Partners

    Brierley+Partners innovative technology and services will accelerate NRI’s global strength

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  • Brierley+Partners CEO Explains the Role of CRM & Loyalty Programs in today’s hyper-competitive market on 21st century television

    Click the link below for the full story

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  • Brierley+Partners Announce Capability to Fully Integrate with Google Wallet

    Brierley Adds Digital Wallet to Leverage Their Clients' Loyalty Programs

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  • MTBC Names Jim Sturm, Brierley CEO and President, 14th Annual Tech Titans Award Finalist

    Jim Sturm Selected as a Finalist in the Emerging Company CEO Award Category

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  • Brierley+Partners Enters Strategic Partnership with Yes Lifecycle Marketing to Provide Industry-Leading Loyalty and CRM Programs

    A complete suite of loyalty services and innovative program designs

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  • Evaluation Names Brierley+Partners a Leader of Loyalty Service Providers

    Independent research firm selects Brierley for the second time.

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  • Hal Brierley Honored with 2013 Marketing EDGE Education Leadership Award

    Brierley+Partners is proud to announce that the company’s Executive Chairman, Founder and Chief Loyalty Architect Harold “Hal” M. Brierley has been awarded the prestigious 2013 Edward N. Mayer, Jr. Education Leadership Award from Marketing EDGE on Sunday, October 13, 2013.

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Brierley+Partners Named a Leader in Loyalty

The Forrester Wave™: Customer Loyalty Solutions for Large Organizations, Q1 2016

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